Christopher G. Fox, Managing Partner and Founder at Syncresis, has been invited to give a talk by Soar Marketing Society on Wednesday, October 5th at 1:00 PM EDT.
The event entitled “Soar Growth Series: Build Thought Leadership That Wins Trust and Influence” was free for members of Soar Marketing Society, an online community for b2b marketers. Chris talked about why thought leadership is a key marketing strategy and how to do it right.
Some of the topics discussed were:
- What thought leadership is and why your company should do it
- The difference between individual and company thought leadership
- The Nine Thought Leadership personas
- The Five C’s of thought leadership excellence
- How to start from wherever you / your company are today
You can join Soar Marketing Society for free by visiting this link.