Make Change Happen

Find, Share, and Act on Your Ideas—Gracefully

Ideas about change are the most powerful force for driving business growth. Finding and communicating your business ideas translates force into impact.

Christopher G. Fox
Connect on LinkedIn

The GRACE method for ideas-led growth.
The Ideas-Led Growth GRACE Method

Every growing business has an idea about how to do something better. 

Ideas-Led Growth helps you get those ideas out into the world with strategy, messaging, executive coaching, and thought leadership. We work side by side with you to strengthen and share your ideas so that you can expand your company, develop your reputation, and spark employee engagement.

The Ideas-Led Growth GRACE Method

Generate ideas and insights | Reorient what you do | Act on what you say | Communicate with purpose | Expand your market

Ideas-Led Growth has helped dozens of companies like yours use thought leadership to achieve growth gracefully.

Institutional finance. Anything-as-a-service. Blockchain. Enterprise AI. Complex B2B. When topics are complex, you can count on us to find what’s relevant and communicate it with clarity. Our ideas-led approach to strategy and our experience writing for leading subject-matter experts mean that you can trust us to think alongside you. Unlike other firms, we don’t spend your time having you educate us. We dive right in, prepared for conversations and ready to write on your behalf.

How We Work With You

Strategy Icon
Strategy and messaging
Writing Icon
Writing and Design
Coaching Icon
Coaching and Advisory

Strategy and Messaging: Your leadership and subject-matter experts have vast insights for how to innovate and compete. Using the GRACE Method, we help you identify high-impact ideas and distill them into messages that create change—in your industry, with your clients, and among your employees.

Writing and Design: When you have a complex topic that requires finesse, clarity, and seamless connections with subject-matter experts, our approach delivers what you need, quickly. We write articles, blogs, reports, white papers, scripts, talking points, and more. 

Coaching and Advisory: There’s no such thing as “one and done” thought leadership. You want sustained value and continued growth. We partner with thought leaders and companies to create a virtuous cycle of new ideas, stronger communication, and greater impact.

You don't need more content. You just need good writing.


“Chris's approach to content strategy and thought leadership has been a huge asset to SplitIt. His work is consistent with the highest quality. His insights on marketing and communications have been invaluable to me and the marketers on my team. He has helped us increase our visibility and get traction with our marketing efforts. He also does an amazing job dedicating himself to the needs of clients. I can always count on him to be kind, responsive, and committed to doing the right thing for our company.“
Gil L.
VP, Global Marketing, Payments Fintech
“I continue to be impressed with Christopher's ability to quickly grasp the intricacies of complex technical subjects at lightning speed, and with his talent to generate sophisticated content on such topics. As a consummate content strategist, Chris is the ideal partner for fast-growing businesses looking for effective ways to articulate their message.”
Francesco M.
CEO/Founder, Financial Compliance Consultancy
“Chris has a very contagious passion for learning and getting to the bottom of the story so the outcomes of his work (i.e. articles, blogs and press releases) are always deep and engaging. He helped us to identify topics interesting to our clients and environment based on thorough research of media, data online, and short interviews with our experts. He takes time to understand our senior management priorities and marry them up successfully with the client's needs. If you are looking for someone who can translate your content strategy into meaningful and impactful pieces, Chris will be the right person for the job!”
Katerina R.
Marketing Lead, EMEA &APAC, Global Institutional Bank

Ideas-Led Growth

Sign up for Ideas-Led Growth to receive weekly insights on using ideas to drive business growth, organizational change, and marketing results.